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Communications Strategies »

Promote diversity in communication strategies

Why Is This Idea Important?: The use of multiple communication strategies is essential for carrying out the open government principles of transparency, inclusion and fairness.

An additional open government principle might be: employ a diverse range of communications strategies to assure broad participation and effective engagement of diverse individuals, sectors and communities.

This would include drawing on web-based tools, as well as other forms of media and information collection and exchange formats. It would also mean encouraging the use of diverse set of tools for meeting management, information display and analysis, and decision support technologies. Some commentors have already mentioned the need to integrate web-based outreach tools with face-to-face interactions. Not only are their language barriers and special needs populations to accommodate, but people have different learning and information processing styles that should be incorporated into communication strategies.

Submitted by Kirk Emerson 2 years ago

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