Research and share best practices for targeted outreach to involve more than the usual suspects in public decision making
As Marcella has pointed out in an earlier post, one of the biggest and most important challenges facing anyone seeking to create a meaningful public engagement process is how to include more than "the usual suspects" in public decision making. Typically underrepresented groups of people in public decision making and planning include immigrants, renters, young families, teens, people with low or no income, disabled or differently-abled people, people with limited English language skills, etc. It takes significant forethought and investment of time and resources to effectively involve these underrepresented demographics in a truly inclusive process that brings all voices affected by a decision or plan to the table.
There is a need for research to identify and share the best practices in the outreach and implementation stages of public engagement. Specifically, what are the best practices for reaching out to and including specific underrepresented groups of people? I have conducted research on best practices for including immigrants and Latino Americans in public meetings, and I encourage others to fund, conduct, and share similar research projects in order that we as a nation might build our capacity for a more democratic and participatory system that represents everyone's voice.
While I am very impressed and thankful that the Obama administration is making this effort to explore new opportunities for deliberative public engagement, I am concerned that there seems to be such a heavy emphasis on online interaction and input. While this technology can certainly be a great way to get lots of people in communication, it tends to leave out many of the underrepresented groups of people I listed above. We need a variety of different models and opportunities for public engagement to remove as many barriers as possible to broad participation for all of us affected by important government decisions.
You can read about strategies for including immigrants in civic engagement efforts in "A Local Official's Guide to Immigrant Civic Engagement," available for free download from the Institute for Local Government at www.ca-ilg.org/cgi
I also worked on a research project for the nonprofit AmericaSpeaks on best strategies for including Latino Americans in deliberative democracy. The findings are published in the Winter 2008 issue of the National Civic Review, please email me at gregkeidan@gmail.com for a copy.
Why Is This Idea Important?
If a public engagement effort doesn't include all voices affected by the decision or plan,
1) People who were left out may rise up to oppose implementation of the plan or decision that is made.
2) Smart elected leaders will discount the results of this expensive public engagement process because they will realize it does not represent the will of all of their constituents.
3) Typically underrepresented groups of people will continue to be under-served by government, as elected officials will continue to be out of touch with the needs, desires, and potential contributions of these parts of the population.